July 20, 2020 | Blair Schwisow
Distinguishing how buyer traits and preferences differ is important for understanding what features are likely to appeal to different groups.

July 14, 2020 | Blair Schwisow
Even so, throughout 2020's roller-coaster ride, one key element of Boise's real estate component has remained steadfast and encouraging: mortgage interest rates.

July 29, 2019 | Blair Schwisow
Owning your own Boise home isn’t just a luxury to be enjoyed now—it’s also the tried-and-true way to build and preserve wealth into the future. I’m here to help with any and all of your Boise real estate endeavors—call!

July 24, 2019 | Blair Schwisow
Yet, despite the sweeping changes in Boise real estate marketing, there is one old standby whose power and utility hasn’t changed one whit. It is master of the real (nonvirtual) realm.

July 9, 2019 | Blair Schwisow
Following her list, Ms. Lerner notes a rule for Boise open house visitors to bear in mind. It is to remember their own priorities—and thus to be willing to accept a few less-than-perfect details if their own must-have list is satisfied. In other word


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